{"product_id":"global-recession-by-harvard-business-review-martin-reeves-andris-a-zoltners-claudio-fernandez-araoz-ranjay-gulati","title":"Global Recession by Harvard Business Review,Martin Reeves,Andris A. Zoltners,Claudio Fernandez-Araoz,Ranjay Gulati","description":"Section 1. Strategy in the recession: Adapt your business to the new reality - start by understanding how habits have changed. \/ by Michael G. Jacobides and Martin Reeves -- Avoid making this strategic mistake in a recession - now is not the time for differentiators to compete on cost \/ by Michael Greiner and Scott Julian -- Section 2. Managing your business through the recession: What really prevents companies from thriving in a recession - it's about knowing how to reallocate - and deallocate - resources \/ by Ranjay Gulati -- Do you have the right sales channels for a downturn? - three questions manufacturers should be asking themselves right now \/ by Andris A. Zoltners, Prabhakant Sinha, Sally E. Lorimer, and John DeSarbo -- Joint ventures and partnerships in a downturn - how to think about your existing collaborations-and the new ones you should seek out \/ by James Bamford, Gerard Baynham, and David Ernst -- Don't cut your marketing budget in a recession - research shows that when firms reallocate it, they have more success \/ by Nirmalya Kumar and Koen Pauwels -- 7 strategies for leading a crisis-driven reorg - start by moving quickly, but always with a plan \/ by Peter Buchas, Stephen Heidari-Robinson, Suzanne Heywood, and Matthias Qian -- Section 3. Entrepreneurship and startups in the recession: You don't have to pivot in a crisis - how to stay the course \/ by Daniel Isenberg and Alessandro Di Fiore -- How to launch a startup in the post-Covid era - understand the market and the needs of the consumer to stay in the game \/ by Uri Adoni -- Section 4. Managing yourself and your career in the recession: How to find a (great) job during a downturn - yes, it's possible - with a detailed plan of action \/ by Claudio Fernández-Aráoz -- Growth after trauma - five steps for coming out of a crisis stronger. \/ by Richard G. Tedeschi.\n\u003cp\u003eISBN: 9781647821340\u003c\/p\u003e","brand":"Harvard Business Review Press","offers":[{"title":"Default Title","offer_id":43016106344511,"sku":null,"price":27.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0647\/8626\/8223\/files\/19031943482774.jpg?v=1773744047","url":"https:\/\/bookconnection.com.au\/products\/global-recession-by-harvard-business-review-martin-reeves-andris-a-zoltners-claudio-fernandez-araoz-ranjay-gulati","provider":"The Book Connection","version":"1.0","type":"link"}